AI FOR PR TRAINING

No. The session is designed for PR and communications professionals, not developers or data scientists. If you can write a brief or draft a press release, you have everything you need to get started.

The session focuses on the tools most relevant to PR work – primarily ChatGPT, Claude, Gemini and Perplexity. The emphasis is on how to use them effectively for PR tasks rather than a broad overview of every tool on the market.

Most AI training is delivered by people with a technology background. This session is built on day-to-day experience using these tools in live PR campaigns, which means the examples, exercises and guidance are specific to how they perform in a PR and communications context.

Yes. While the core content is consistent across sessions, I can adapt examples, exercises and focus areas to reflect your team's specific work, sector or priorities. Get in touch to discuss what would work best.

Sessions accommodate up to 20 participants. For larger teams, a bespoke multi-session programme is available. Get in touch to discuss options.

The online session is available to teams anywhere. In-person delivery is primarily across the UK, though international sessions can be discussed.

Participants leave with practical skills they can apply straight away. There is no formal follow-up programme included as standard, though bespoke ongoing support or additional sessions can be arranged separately.

The training is delivered by a CPD-certified AI trainer. While I cannot provide formal CPD documentation for participants at present, the session is structured around practical, applied learning that directly supports professional development in PR and communications.

The current training options are the Half-day Intro to AI for PR workshop and the Full-day Intro to AI for PR workshop. Both have online and in-person delivery options. I also offer bespoke training packages for organisations that need training tailored specifically to their business.

The Half-day Intro to AI for PR workshop is priced at £850 per session online and £1,250 per session in-person at your location, with travel expenses dependent on distance and whether accommodation is required.The Full-day Intro to AI for PR workshop is priced at £1,500 per session online and £2,200 per session in-person at your location, with travel expenses dependent on distance and whether accommodation is required.Bespoke packages are scoped and priced against the defined deliverables and timeline. The full cost, including travel expenses, will be clearly defined and agreed upon at the point of booking.